Danny Kaplan has personally conceived, directed and produced some of the world's most viewed and shared digital content that collectively has over 850 Million views. He has made some of the most successful content for global celebrities and Brands such as Cristiano Ronaldo, John Cena/ Cricket Wireless, Olympics Channel, Pepsi, Pizza Hut, AT&T, Wiimplecom and Disney. As Head of Content and Production of the Chinese Sports/lifestyle video content platform - MORE - Kaplan leads a best in class global, multi-disciplined creative / production machine that consists of Hollywood storytellers and filmmakers, artist/animators, technologists, producers and crews. From comedy and Short form feel good documentary content, to hidden camera surprise videos, to Short and long form broadcast content, to the most shared celebrity / Brand videos, Kaplan's creative/production machine has the ability to deliver the highest quality productions at any scale.